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Monthly content plan

Sheet · Spreadsheets and calculators Free Checked: October 2026

12 posts over 4 weeks: topic starters, type, goal, call to action, status and result.

What it is

The topic starters alternate helpful posts, behind-the-scenes process, case studies, opinion and how to work with you: replace the square brackets with your own field. Paste into cell A1 of a blank Google Sheets spreadsheet. A week after each post goes live, enter the result, and at the end of the month repeat the types of posts that did best. To fill in the topics quickly, ask AI to suggest 12 topics for your audience in the format of this table.

  • Content
  • Google Sheets
  • Planning

Text to copy

Sheet
Week	Day	Date	Platform	Topic	Type	Goal	Call to action	Status	Link	Result
1	Mon		[platform]	A mistake [your clients] often make with [task], and how to avoid it	Helpful	Reach	Save the post	Idea		
1	Wed		[platform]	How I do [process], step by step, with screenshots	Process	Trust	Ask a question in the comments	Idea		
1	Fri		[platform]	Breakdown: the client's problem → what we did → what happened (with the client's permission)	Case study	Trust	Send a direct message	Idea		
2	Mon		[platform]	5 questions to ask before you [hire for / buy / start] [your field]	Helpful	Reach	Send it to someone who'd find it useful	Idea		
2	Wed		[platform]	A tool or technique I use every week, and why	Process	Trust	Save the post	Idea		
2	Fri		[platform]	My take on [a debated topic in your industry], and why	Opinion	Reach	Share your view in the comments	Idea		
3	Mon		[platform]	Checklist: [client task] in [N] steps	Helpful	Reach	Save the post	Idea		
3	Wed		[platform]	What went wrong on one of my projects, and what I changed afterward	Process	Trust	Share a similar experience	Idea		
3	Fri		[platform]	Answers to 3 questions clients ask a lot	Helpful	Trust	Ask your own question	Idea		
4	Mon		[platform]	Before and after: [result of the work]	Case study	Trust	Send a direct message	Idea		
4	Wed		[platform]	What working with me looks like: stages, timing, what I need from you	Working with me	Inquiries	Book a call	Idea		
4	Fri		[platform]	Month in review: 3 lessons from working with clients	Opinion	Trust	Follow	Idea		

Tip: statuses go Idea → Draft → Ready → Published. A week after publishing, enter the result: reach, saves, messages. At the end of the month, mark the 3 best posts and repeat their type next month.

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Checked: October 2026